Richard Branson quote about music from Losing My Virginity - The music business is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically guarantee hit records.
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“ The music business is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically guarantee hit records. ”
 Richard Branson, Losing My Virginity (1998). copy citation

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Author Richard Branson
Source Losing My Virginity
Topic music business asset brand
Date 1998
Language English
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Richard Branson quote about music from Losing My Virginity - The music business is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically guarantee hit records.
Richard Branson quote about music from Losing My Virginity - The music business is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically guarantee hit records.