Richard Branson quote about cost from Losing My Virginity - Throughout my business life I have always tried to keep on top of costs and protect the downside risk as much as possible. The Virgin Group has survived only because we have always kept tight control of our cash. But, likewise, I also know that sometimes it is essential to break these rules and spend lavishly.
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“ Throughout my business life I have always tried to keep on top of costs and protect the downside risk as much as possible. The Virgin Group has survived only because we have always kept tight control of our cash. But, likewise, I also know that sometimes it is essential to break these rules and spend lavishly. ”
 Richard Branson, Losing My Virginity (1998). copy citation

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Author Richard Branson
Source Losing My Virginity
Topic cost business risk cash
Date 1998
Language English
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Richard Branson quote about cost from Losing My Virginity - Throughout my business life I have always tried to keep on top of costs and protect the downside risk as much as possible. The Virgin Group has survived only because we have always kept tight control of our cash. But, likewise, I also know that sometimes it is essential to break these rules and spend lavishly.
Richard Branson quote about cost from Losing My Virginity - Throughout my business life I have always tried to keep on top of costs and protect the downside risk as much as possible. The Virgin Group has survived only because we have always kept tight control of our cash. But, likewise, I also know that sometimes it is essential to break these rules and spend lavishly.