Longines Chronoscope 15-02-1954 (1954)
“ Now, for all who have an appreciation for the fine and the beautiful, the pride of workmanship so evident in every Longines watch makes an irresistible appeal. Our particular message at this time is an important one: if you wish to buy and own or proudly give just about the finest watch made anywhere in all the world, your choice might well be Longines, the world's most honored watch, priced as low as 71.50. And regardless of the price you pay for your watch, it's made with that pride of workmanship which made Longines the world's most honored watch, the world's most honored gift. ”
