“ The special shaping in the back permits the wearing of a low back brassiere and at the same time maintains a large degree of support and control to the bust and under arm flesh; the stay at each side of centre back affords a comparatively firm point over which the support of the bust and under arm can be maintained. ”

“ The Back Lacing enables the client to regulate the tightness or looseness of her brassiere as may be required. It permits refinements of adjustment to provide for varying bust contours and degrees of under arm and shoulder flesh. ”

“ The Plain Top is provided for the client who does not wish to define so clearly the outline of her bust. It affords more room under the bust than in the cup bust design, and is suited to the client with the full bust who does not want her breasts raised. ”