Ronald Reagan

“ Because ours is a free society, we Americans are blessed with many choices. We can choose to live where we want. We can choose our education and our vocation. We are free to speak our minds, to worship God as our conscience prompts us, and to choose our political affiliation. And nowhere else in the world is there a wider variety of goods and services from which to choose, thanks to an open marketplace and the freedom to produce and purchase. This bountiful marketplace has provided us with a standard of living that is the marvel and envy of the world. ”

“ The outlook for the future is even brighter. The regulatory reform of recent years is spawning innovation and reinvigorated competition; by opening new markets, it has resulted in even more choices for consumers. This gives buyers both a new opportunity and a new responsibility to make informed decisions about the quality and value of products and services offered for sale.
To make responsible decisions in our dynamic and abundant economy, consumers need both information and education if they are to reap the full benefits of the marketplace. ”

“ I urge businesses, educators, community organizations, labor unions, the media, government leaders, and consumers to recognize the pursuit of quality and excellence in every aspect of our lives, and to contribute to consumer and economic awareness during this week. ”