B. G. Jefferis and J. L. Nichols

“ Women naturally love courage, force and firmness in men. The ideal man in a woman's eye must be heroic and brave. Woman naturally despises a coward, and she has little or no respect for a bashful man. ”

“ YOUTHFUL SEXUAL EXCITEMENT.—There are many children born healthy and vigorous who destroy the full vigor of their generative organs in youth by self-abuse, and if they survive and marry, their children will have small bones, small frames and sickly constitutions. It is therefore not strange that instinct should lead women to admire men not touched with these symptoms of physical debility. ”

“ Second, be generous and do not show a stingy and penurious disposition when in the company of ladies. Third, be sensible, original, and have opinions of your own and do not agree with everything that someone else says, or agree with everything that a lady may say. Ladies naturally admire genteel and intelligent discussions and conversations when there is someone to talk with who has an opinion of his own. Woman despises a man who has no opinion of his own; she hates a trifling disposition and admires leadership, original ideas, and looks up to man as a leader. ”

“ PASSIONATE MEN—The less passion any woman possesses, the more she prizes a strong passionate man. This is a natural consequence, for if she married one equally passionless, their children would be poorly endowed or they would have none; she therefore admires him who makes up the deficiency. Hence very amorous men prefer quiet, modest and reserved women.
12. HOMELY MEN are admired by women if they are large, strong and vigorous and possess a good degree of intelligence. Looks are trifles compared with the other qualities which man may possess. ”

“ A weak mother often bears strong children, if the father is physically and sexually vigorous. Consumption is often inherited from fathers, because they furnish the body, yet more women die with it because of female obstructions. Hence women love passion in men, because it endows their offspring with strong functional vigor. ”

“ Woman naturally loves her lord and master. Women who desperately object to be overruled, nevertheless admire men who overrule them, and few women would have any respect for a man whom they could completely rule and control. ”

“ A woman receiving presents from a man implies that she will pay him back in love, and the woman who accepts a man's presents, and does not respect him, commits a wrong which is rarely ever forgiven.
8. INTELLIGENCE.—Above all other qualities in man, woman admires his intelligence. Intelligence is man's woman captivating card. ”

“ Woman admires a certainty.
15. UNIFORMED MEN.—It is a well known fact that women love uniformed men. The soldier figures as a hero in about every tale of fiction and it is said by good authority that a man in uniform has three more chances to marry than the man without uniform. The correct reason is, the soldier's profession is bravery, and he is dressed and trained for that purpose, and it is that which makes him admired by ladies rather than the uniform which he wears. ”

“ Be enthusiastic and drive with success all that you undertake. A young man, sober, honest and industrious, holding a responsible position or having a business of his own, is a prize that some bright and beautiful young lady would like to draw. ”