Andrew Lang,
Method in the Study of Totemism
“ To me it seems that the crest is in origin a heraldic representation of the clan totem, and that, as in Australia, totemic names of clans are older than names derived from localities or "houses." The house, the fixed building, is part of a society later than the first bearing of totemic names by clans. The crest, as a badge of rank and wealth, is later than the totem; social advance, houses, towns, heraldry, as a mark of rank, appear to me to cause the perplexities, and to place these American tribes outside of the totemism of people without rank, wealth, and houses and heraldry. ”
