Screen Gems

Definition and stakes

Victor Oscar Freeburg,  Pictorial Beauty on the Screen

“ The great appeal of the screen lies in the showing of vivid movement, the flow of forms, the subtle weaving, through soft play of light and shadow, of fanciful figures that melt like music while we gaze, and yet remain in our minds like curves of a strange melody. When such glimpses of beauty come, our eyes and brains surely do not feel any friction or strain in the process of looking. But when ugly motions are presented the eye must perform excessive movement, and the brain must exert excessive effort. ”
Source: Gutenberg

Portrait of Meredith Nicholson Meredith Nicholson,  The man in the street: Papers on American topics (1921)

“ The resources of the screen for creating thrills are inexhaustible; it draws upon the heavens above, the earth beneath, and the waters under the earth; and as nothing that can be pictured can be untrue—or so the confiding “movie” patron, unfamiliar with the tricks of the business, believes—the screen has also the great advantage of plausibility. ”
Source: Gutenberg

Portrait of Edward S. Van Zile Edward S. Van Zile,  That Marvel—The Movie

“ At its present rate of progress, the cinema will soon become more powerful as an influence upon the minds of the masses than are the newspaper, the novel and the play taken together.
For the sun never sets upon the screen! Day and night, in all parts of the civilized, and an increasing portion of the uncivilized, globe the motion picture is making its imprint upon the minds and souls of countless millions of men, women and children.
”
Source: Gutenberg

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