Compradore

“ The general retail merchant is compelled to transact business with a great number of wholesale dealers, to whom he pays cash in hand, or agrees to pay it at some future period, say, in four, six, nine, or twelve months. ”

“ Retail dealers, selling the merchandise of others at prices prevailing at particular localities and times shall hand over to the wholesale dealers as much of the sale proceeds and profit as is realised by them. ”

“ The seller, with silken manners and brazen countenance, will always name a price four times as large as it should be. Then the real business begins. The buyer offers one half or one fourth of what he finally expects to pay ”

“ The merchant or manufacturer protects himself against his risk of loss by making another addition to the price of the goods he sells. Usually the goods pass through several hands; those of the jobber, the Western or Southern wholesale dealer, and the retailer, before they reach the consumer. ”

“ Although every buyer and seller who bids or offers a price for a particular commodity tacitly assumes a given purchasing power of the money bid or offered, he is usually as unconscious of so doing as the spectator of a picture is unconscious of the fact that he is using the background of the picture against which to measure the figures in the foreground. ”

“ There can never, it is said, be a want of buyers for all commodities; because whoever offers a commodity for sale, desires to obtain a commodity in exchange for it, and is therefore a buyer by the mere fact of his being a seller. ”

“ It is the duty of the seller to deliver the goods, and of the buyer to accept and pay for them, in accordance with the terms of the contract of sale. Unless otherwise agreed, delivery of the goods and payment of the price are concurrent conditions, the seller, therefore, must be ready and willing to give possession of the goods to the buyer in exchange for the price, and the buyer must be willing and ready to pay the price in exchange for the possession of the goods. ”

“ The seller takes the buyer by the hand, under cover of a scarf or veil, where, by means of the fingers, counting from one to a hundred thousand privately, they offer and bargain far the price till they are agreed, all of which passes in profound silence. ”

“ The modern buyer, on the other hand, is for the most part the mere puppet of the dealer. He buys at the top price of the market because he believes the market will maintain its price, and with a prudence that the dealer is careful to foster he makes his choice from among those{132} older pictures whereof the market value has been appraised by time. ”

“ The wise Buyer, argued Bill, is the man who treats Salesmen like pals, because he can get more out of them that way; and moreover, Salesmen are always in position to do the Buyer a Good Turn in the Trade, as well as up at the Factory when the Complaints come in. ”

“ In early English law caveat emptor was the general rule, and it was one well suited to primitive times. Men either bought their goods in the open market-place, or from their neighbours, and buyer and seller contracted on a footing of equality. Now the complexity of modern commerce, the division of labour and the increase of technical skill, have altogether altered the state of affairs. The buyer is more and more driven to rely on the honesty, skill and judgment of the seller or manufacturer. ”

“ This is no more than an expansion of its simplest signification, that of an exchange of goods, the bringing of them from the seller to the buyer, however vast the range now comprehended by the term in the progress of society. ”

“ It would only be so if the seller had simply to compare the relative advantages of exchanging his commodity and of retaining it for his own use, without any further reference to the conditions of, or the motives for, production. In most commodities, however, the determining influence is not the comparative utility of consumption by the owner on the one hand or of the consumption of something else obtained by exchange on the other, but it is rather a comparison of the trouble of producing with the advantage of selling the article when produced. ”

“ No sooner had the buyer mounted and paid the price than he sank through the earth, horse and man, to the astonishment and terror of the seller, who, experienced, however, no inconvenience from dealing with so extraordinary a purchaser. ”

“ If there is any doubt in the mind of the would be purchaser as to the character of the seller, that should be the first thing investigated.
What the buyer must satisfy himself of is:
1. Who is the seller? 2. What do the bonds represent? 3. Are they negotiable? and 4. Can they be sold again for about their face value?
Every one who has saved money, it is to be supposed, has a bank account and is acquainted with the president of his local bank. When in doubt, the advice of such a man may be of great help. ”

“ Such as are venders of goods and merchandise will not take the advantage of the scarcity of goods that may be occasioned by this association, but will sell the same at the rate we have been respectively accustomed to do for twelve months last past: and if any vender of goods or merchandise shall sell any such goods on higher terms, or shall in any manner or by any device whatsoever depart from this agreement, no person ought, nor will any of us deal with any such person, or his or her factor or agent at any time hereafter, for any commodity whatever. ”

“ Those brutes of keepers who beat you told me that at the first touch of the lash you gave a terrible jump the length of your chain. But, you see, friend Bull, if I offer you to the purchasers with the dangerous account which you give, I shall find few customers. An honest merchant should not boast his merchandise too much, no more should he underestimate it. ”

“ Our customer, however, is dually interested in what it costs to make and distribute what we sell her and in what our product means to her through its uses in her home. The merchant's, and hence the salesman's obligation, is to satisfy her that the price she pays is in strict conformity with the actual reasonable costs of making and delivering the goods. ”

“ When a merchant treated with a seller who had come into the town, any of his fellows who happened to come in at the moment when the earnest-money was paid and the striking of hands in ratification of the bargain took place, had the right to claim a share in the transaction and to obtain the goods in question at the same price. ”

“ This is the common way of dealing; and after all, it may be, they know the contrary of what they affirm; but the buyer, who may think he has no other way of being even with the seller, does as extravagantly commend his goods and justify the price he sets on them, and so there is a fault on both sides; whereas the bargain would be made every jot as well if both buyer and seller would be modest and speak as they think. ”

“ Let us make the opposite assumption, that the buyer has the privilege of purchasing commodities under their value. In this case it is no longer necessary to bear in mind that he in his turn will become a seller. ”

“ If a buyer, whether he be retailer, jobber, converter, or what not, wishes to secure goods of a certain kind, he would have a very difficult task if he had to canvass the entire market, and ascertain what was being offered. ”

“ In such a market every purchase is made with the most thorough acquaintance with the conditions involved. Each dealer, each broker, each speculator, strives to obtain the best knowledge7 of the supply and demand, and the earliest news that may affect it, and each buyer or seller has an equal and a fair opportunity to profit by the resultant effect on the market of all these various agencies. The larger the body of brokers and traders, then, the more accurate the standards of value thus created. ”

“ There is no fixed price for any article, and a dealer would be disappointed if you purchased at the first figure demanded, because it would prevent him from showing his ability at negotiation. Residents tell you that you must not pay more than half the price asked, and must dicker until the merchant comes down to your figure. ”

“ The laws and usages regarding sales at auction, in most of the United States, are similar, in their general principles, to those of Pennsylvania or New-York.
4. A great amount of merchandise, both foreign and domestic, in our principal cities, is sold by auction; and the price which staple commodities there command is generally considered a tolerable criterion of their value at the time. It very frequently happens, however, that articles which are not in steady demand, are sold at a great sacrifice. Auctioneers seldom import goods, nor is it usual for them to own the property which they sell. ”

“ As a matter of fact, the seller endeavours to transmit the burden to the purchaser, and the purchaser places it upon the consumer as opportunity may occur in relation to the general market situation all over the world. ”

“ The normal course of home trade piece-goods is from manufacturer to bleacher, dyer, printer or finisher, either on account of a merchant to whom the goods are sold or on the manufacturer’s own account. ”

“ The purchaser, who is not asking for a soap he has used before, has some hazy suspicion that the shopkeeper will try to sell, not the article best worth the price, but the article which leaves the largest margin of profit; and the purchaser imagines that he in some measure secures himself against a bad bargain when he exercises his authority by asking for some specific brand or make of the commodity he seeks. ”

“ It was considered outrageous to sell a thing for more than the just price, no matter how anxious the purchaser might be to obtain it. Every manufacturer was required to keep a shop in which he offered at retail all that he made. ”

“ By this arithmetic, for present convenience, all grades of merchants are reduced to one denomination —men who live by buying and selling.
All these four classes run into one another. The same man may belong to all at the same time. All are needed. At home a merchant is a mediator to go between the producer and the .manufacturer; between both and the consumer. On a large scale he is a mediator who goes between continents, between producing and manufacturing States, between both and consuming countries. ”

“ That the producer or vendee of a commodity require upon the sale of such commodity to another, that such purchaser agree that he will not, in turn, resell except at the price stipulated by such producer or vendee. ”

“ He has capital invested also in the raw material which he intends to convert into some article of utility. He works up his raw material; he makes advances for the labour required in working it up. The article is at length ready for the market. The wholesale dealer, who purchases of the manufacturer, sells to a retailer, who is in the habit of buying upon credit, long or short, because the article remains a certain time in his hands before it reaches the consumer, who ultimately pays for it. ”

“ The credit usually given by one tradesman to another, as particularly by the merchant to the wholesale-man, and by the wholesale-man to the retailer, is such, that, without tying the buyer up to a particular day of payment, they go on buying and selling, and the buyer pays money upon account, as his convenience admits, and as the seller is content to take it. ”

“ Such wholesalers are known variously as commission dealers and brokers.
While goods are being gathered together in wholesale quantities and made ready for distribution to the retail trade other factors in marketing frequently enter in, factors of a speculative nature. Well-standardized goods that are not readily perishable, such as grain, cotton, wool, silk, provisions, coffee, sugar and so on, are likely to be bought purely for speculative purposes. ”

“ The opening of bids and awarding contracts on sample requires actual acquaintance with the market, and experience in judging of the quality of goods of every variety. He needs the experience and judgment of a first-class country merchant. ”

“ I assure you that you are free from all responsibility, and as to the examination myself—I am a merchant, Herr Baron—" again the wary pause,—"the young man is the seller, and a seller always has to lay himself open, and to show what he is, more fully than the buyer, especially here, where the seller is offering himself for sale." ”

“ It may happen that, at particular conjunctures, where the markets are overstocked, and there is a competition among the sellers, this may not be practicable; but in the general course of trade, the demand for consumption preponderates, and the merchant can with ease indemnify himself, and even obtain a profit on the advance. As a consumer, he pays his share of the duty ”

“ Now therefore let the learned Lawyer fall cheerfully to his books again, for the Merchant cannot put him down, if he have no more skill than is in his Exchange. Are these such admirable feats, when they may be so easily know and done in the course of trade? ”

“ Those who lived near a town were permitted to sell their products in the market place within the walls on condition that they sold directly to the consumers. They might not dispose of their whole stock to one dealer, for fear that if he had all there was of a commodity he might raise the price above a just one. ”

“ Some one ascertains the price the worker is paid; another inquires of the merchant the amount he will receive for it; and, in the hope of extracting a commission from the proprietor of the shop or his purchaser, all are eager to advise the customer upon the merits of the article he may have chosen or the sum he may have offered. ”