Moral persuasion

“ Secondly, that while there is diversity as to many points, there is none in its judgments as to the great body of virtues and vices of human life. As to all the49 leading qualities of character and conduct there is full and universal agreement. With respect to all the cardinal virtues, such as justice, kindness, veracity, love, courage, fidelity, generosity, the moral judgments approve them as the magnet owns its pole, in all the multi-form relations and offices of life. ”

“ And it may be admitted that, in some cases at least, it is right and proper that a man’s motives should thus influence our judgment. But the question is: What sort of moral judgment is it right and proper that they should influence? ”

“ What is called 'moral sentiment' is merely a weaker form of that interest in social well-being which, when wrought into a man's habits and strong enough to determine action, we call virtue. So far as this interest is brought into play on the mere survey of action, and serves merely to determine an approbation or disapprobation, it is called moral sentiment. ”

“ When we are governed by this motive, which the men of the world would deride as the figment of an enthusiastic imagination, our benevolence becomes one of the established laws of our moral system, which admits of no suspension or diversion, without occasioning a shock to our sense of right and wrong. ”

“ We are here, of course, purposely considering, not actual and arbitrary morality, but the essentials upon which all moralities are based. We shall deal more fully as we proceed with those psychic and emotional factors which do, in fact, colour and distort all moral values. To return to our analogy—we may say then, that a conventional moral rule stands for the credit of national morality, much as a five-pound note stands for the credit of national wealth. ”

“ They concerned the powers and possibilities of man in the crowning endowments of his nature, and in the highest ascent of their evident intention and adaptation. They touched the great problems of personal and social welfare in the most vital relations and decisive interests. So the old sages became moralists and their great themes were the themes of virtue and duty. Not very deeply, however, did they, for centuries, succeed in penetrating the rational principles of the moral life and the authority of the moral judgments. ”

“ The Moral Sense teaches us what is right, and how to avoid it — when unpopular. ”

“ And if the whole amount of the influence which has in fact flowed from the example of the wise, the brave, and the good, could have been placed in prophetic vision before them, while in the midst of their arduous course, would not these worthies contentedly and gladly have purchased so immense a wealth of moral power at the price of their personal sufferings? ”

“ Besides, independently of their intrinsic merits, whether intellectual or moral, the necessities of their daily life serve to impress them with respect for the great rules of morality, which in most cases were framed for their own protection. ”

“ But the question, 'Why should I be moral?' means, most naturally and usually, What inducements are there to me to do right?" The answer is that motives differ for different individuals. With some, outer social inducements, with others, the approbation and disapprobation of conscience are stronger. ”

“ As moral agents, for whom alone exist all the predicaments of merit and demerit, praise and blame, effort and failure, vice and virtue, we are impotent and lost;—we are saved through that in us which is passive and involuntary; we are saved through our affections, it is as beings acted upon and influenced that we are saved! ”

“ What we have aimed to present as a moral method is essentially this: to take into our reckoning all the factors in the situation, to take into account the other persons involved, to put ourselves into their places by sympathy as well as conceptually, to face collisions and difficulties not merely in terms of fixed concepts of what is good or fair, and what the right of each party concerned may be, but with the conviction that we need new definitions of the ideal life, and of the social order, and thus reciprocally of personality. ”

“ It is, in fact, the pleasure of exercising power. I do not mean arbitrary, personal authority, but the power to produce, by successful but quiet contrivance, extensive and happy results;—the pleasure of calmly considering every difficulty, and without irritation or anger, devising the proper moral means to remedy the moral evil: and then the interest and pleasure of witnessing its effects. ”

“ It will be admitted, that a man of the opinions, and the character, above described, was likely to leave a strong moral impression on any mind principally formed by him, and that his moral teaching was not likely to err on the side of laxity or indulgence. ”

“ This answer instantly raises the fourth question, But what is the best and noblest manner of living reasonably? Answer, By so regulating our moral nature, which is made up of reason and the passions, that reason shall govern and passion obey; in other words, by so regulating our moral nature as to develop the virtues: for the virtues arise out of the governance which reason exercises over the passions. This answer calls forward the fifth question, But how is this adjustment to be effected? by what means are the moral virtues to be developed? Answer, By means of custom. ”

“ In other words, a true theory of conduct is necessary to virtue in the highest sense. Mere imperative precept and rule cannot give steadiness and continuity to conduct. The motive, the clear perception of the guiding principle, can alone dignify an act with a peculiar moral distinction. ”

“ Yet this very tone of society, and all these standards of honor and uprightness, when traced to their origin, are found to arise from the precepts of revelation. We are all, physically and intellectually, the creatures of circumstance. Experience moulds and develops the intellect. Our moral natures are not innate, but solely and entirely the result of the influences by which we are surrounded. ”

“ We are aware of the attempts which have been made to invest our emotions with the stamp and attribute of morality: but, in addition to the testimony of our own experience, we have the highest authority for holding that none of the natural feelings or modifications of the human heart partake in any degree of a moral character. ”

“ This fact leads us quickly to the recognition of a second one, which becomes just as plain on examination—namely, that the particulars of conduct in which the moral advancement of mankind appears most questionable are exactly and entirely those which we have seen to be incident to the indirect relations of human fellowship ”

“ How few men we see use their authority to repair an error, punish a lie or any villainy whatsoever! Weakness, hesitation, doubt, lack of initiative, indifference, have taken the place of moral courage, and that through the lack of character-training. ”

“ I propose therefore to begin our inquiry into the detail of goodness—into the particular kinds of conduct which the man wishing to do good for the sake of its goodness is entitled to count good—by considering what is of permanent moral value in the institutions of civil life, as established in Europe; in what way they have contributed and contribute to the possibility of morality in the higher sense of the term, and are justified, or have a moral claim upon our loyal conformity, in consequence. ”

“ Whenever we say, ‘So and so is a good man,’ or ‘That fellow is a villain’; whenever we ask, ‘What ought I to do?’ or ‘Is it wrong for me to do like this?’; whenever we hazard such remarks as ‘Temperance is a virtue and drunkenness a vice’—it is undoubtedly the business of Ethics to discuss such questions and such statements; to argue what is the true answer when we ask what it is right to do, and to give reasons for thinking that our statements about the character of persons or the morality of actions are true or false. ”

“ It must be our dearest wish, as it is our highest interest, that this task be well performed. And we should assiduously bring to bear upon them all the moral influences within our reach to make them do it well. ”

“ A series of lessons on good manners may be introduced at this point. The ceremonies of social intercourse, the various forms in which refined people show their deference for each other, the rule not to obtrude self in conversation, and the like, are so many illustrations of the respect which we owe to the personality of our fellow-men. Good manners are the æsthetic counterpart of good morals, and the connection between the two can easily be made plain.
6. Speak the truth. Inward truthfulness is a self-regarding duty; social truthfulness is a form of justice. Words represent facts. ”

“ But the just harmony of qualities, the exact temper between the stern and the humane virtues, the habitual observance of every law, not only of moral rectitude, but of moral grace and dignity, distinguish him from all men who have been tried by equally strong temptations, and about whose conduct we possess equally full information. ”

“ You will see men who, so far as theory is concerned, will discourse eloquently concerning human justice and morality, yet they utterly disregard and ignore all moral restraints in their private character and practices. ”

“ As I consider virtue and vice to consist in action, and not in opinion, and as this action has its seat in the will, and not in the conscience, I shall confine my inquiries chiefly to the influence of physical causes upon that moral power of the mind, which is connected with volition, although many of these causes act likewise upon the conscience, as I shall show hereafter. The state of the moral faculty is visible in actions, which affect the well-being of society. ”

“ And he proceeds to ask the question, "How can there be any such intrinsic difference between the objects willed as justifies the distinction which 'moral sense' seems to draw between good and bad action, between virtue and vice? And if there is such a difference, in what does it consist?" [2] Now we may define a good action as the sort of action which proceeds from a good man; or we may define a good man as a man who performs good actions. ”

“ For though, while in obeying our fallible conscience, we have thus failed to bring our whole outward action in the case into harmony with full duty, or have even done what to others about us or to God above us was wrong, we have maintained our own subjective personal moral integrity, in maintaining that which is the fundamental and essential element of all morality, the right intention and effort. ”

“ For now let us observe that the ethical sentiment and idea, properly so-called, are independent of the ideas and sentiments above described as derived from external authorities, and coercions, and approbations—religious, political, or social. The true moral consciousness which we name conscience does not refer to those extrinsic results of conduct which take the shape of praise or blame, reward or punishment, externally awarded ”

“ If the moral insight be concerned with conflicting general aims, such as could express themselves in systems of conduct, then the moral insight involves the will to act, so far as may be, as if one included in one’s own being the life of all those whose conflicting aims one realizes. ”

“ Through the fascinating power thus wielded over others a great influence may be exerted to elevate the moral tone of society by presenting pictures of domestic life that shall array the merits and demerits of virtues and vices, delineating those delicate threadings among the counter currents of passions and emotions that control the individual, which escape the observation in actual life. ”

“ Among so many baser influences, the general and obvious interests of society have of course had a share, and a large one, in the direction of the moral sentiments: less, however, as a matter of reason, and on their own account, than as a consequence of the sympathies and antipathies which grew out of them: and sympathies and antipathies which had little or nothing to do with the interests of society, have made themselves felt in the establishment of moralities with quite as great force. ”

“ When a person, either by express promise or by conduct, has [Pg 197] encouraged another to rely upon his continuing to act in a certain way—to build expectations and calculations, and stake any part of his plan of life upon that supposition, a new series of moral obligations arises on his part towards that person, which may possibly be overruled, but cannot be ignored. ”

“ This principle applies particularly to moral habits. Truth telling, bravery, obedience, generosity, thought for others, church going, and so on must be followed by positive satisfaction, if they are to be part of the warp and woof of life. ”

“ And the moral of the book—ponder it well, all young men who have the chance or the hope of exercising authority among your fellow-men, the noble and most Christian moral of that heathen book is this: that the path to solid and beneficent influence over our fellow-men lies, not through brute force, not through cupidity, but through the highest morality; through justice, truthfulness, humanity, self-denial, modesty, courtesy, and all which makes man or woman lovely in the eyes of mortals or of God. ”

“ They insist that there has been no moral growth in human nature, as a whole, to accompany the evolution of rational faculties and powers; and that, while human conduct has been gathering its potent gains of prudence, ingenuity, skillfulness, and the like—which are qualities relative to means and ends—it has gained, on the whole, in the absolute qualities of rightness and goodness, either nothing at all or less. ”

“ To detect its imperfections was no easy task; to lay the foundations of virtue in utility, and to limit, by that scale, the operation of general principles; to see that the value of sincerity, like that of every other mode of action, consisted in its tendency to good, and that, therefore the obligation to speak truth was not paramount or intrinsical: that my duty is modelled on a knowledge and foresight of the conduct of others ”