Prospecting

Definition and stakes

Portrait of Norval A. Hawkins Norval A. Hawkins,  Certain Success

“ Do not confuse in your present thoughts the process of prospecting the characteristics of a man before meeting him, with the later process of sizing him up at the time of the interview. It is highly important to accumulate in advance as much knowledge as possible of your prospect's individual traits. But what you learned about your chosen future employer before you gained the chance to present your ideas to him in his office should be used merely as a guide in sizing him up on the spot. ”
Source: Gutenberg

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