Fruit shop

“ The modern art of semi-cookery for fruit, and of preserving it in cans and jars, has made sale for enormous quantities of those choicer kinds which return the highest profit to the grower. It is in the grain-market that panic often rages, but never in the fruit-market. If it ever enters the latter, the struggle is to obtain the fruit, not to get rid of it.
The proper choice of a location was now to be the great question of my future success. I had determined on giving my attention to the raising of the smaller fruits for the great markets of New York and Philadelphia. ”

“ You may see in this picture the fruit shops in the native quarter of the town, and bunches of bananas or plantains hanging up. Other shops sell grain, which the people chiefly live upon. It is nothing unusual to see the grain merchant lying fast asleep on the top of his store of rice or other grain. ”

“ Ninety-four car-loads of strawberries have passed over the Delaware railroad in one day. According to one computation already given, New York consumes $25,000,000 worth of small fruits annually. If the business has grown to such proportions within the last half-century, may we not expect even greater increase in the future? The appliances for preserving fruit, and for transporting it quickly and safely, become more perfect every year. Thus a market is created in vast regions which, though populous, are not adapted to the raising of fruit. ”

“ The berries are handled in the same packages, but the condition and quality are more apt to be inferior than with those sold to the consumer. The stores usually re-sort the fruit before they sell it. They very seldom ship fruit. In case they get more on their hands than they can sell, they either store it for a few days, or sell to the wholesale fruit houses. ”

“ Very few know much about the names of varieties, but eagerly purchase that which appears the most attractive. The grower who can make his crates of berries, when opened, look better than others near, will always receive good prices. If he tops off poor fruit with large berries, he will scarcely find a market eventually. If he always fills his baskets well and honestly, and gives good weight, taking pains to make his packages appear attractive, his fruit will soon be in much demand and spoken for in advance. ”

“ Both these fruits are being largely imported, owing to the western and more southern grown being earlier, and parties from a distance can supply the market, when the lack of fresh fruit, owing to the long winter, secures for the earliest berries gilt edged prices.
Each succeeding year appears to awaken more and more interest in the fruit business and fruit culture, and though sometimes we raise all the fruit we consume, still nothing is exported from here; and all our winter apples, and most of the summer ones, are imported from the west and from over the line from the United States. ”

“ It is the lack of discrimination that leaves our markets so bare of fine-flavored fruit. What the grower and the grocer are seeking is a hard berry, which, if not sold speedily, will "keep over." Let citizens clearly recognize the truth,—that there are superb, delicious berries, like the Triomphe, Monarch, Charles Downing, Boyden, and many others, and insist on being supplied with them, just as they insist on good butter and good meats, and the problem is solved. ”

“ Budd shows that, in Delaware, crates and baskets could be made sufficiently cheap for this practice.
PICKING Having procured the baskets which suit us best, the next thing is to fill them properly, and get them into market looking fresh and attractive. It is just at this point that very many wrong themselves, or permit themselves to be wronged, The time is past when all strawberries will sell as such, at so much per quart. Appearance often doubles the price, or makes it difficult to sell the fruit at all. ”

“ The early apples were just gathering when we reached the farm, amongst all sorts of pleasant orchard sounds, the rumble of apples poured from bushel baskets into barrels, the squeak of the cider mill, and the men talking 132 at work. The large new orchard of Bellefleurs is hand-picked, in the modern method; each apple is wrapped in paper, and the fruit has its special first-rate market; but Sam is not going to take his father’s old miscellaneous orchard in hand until next year, and here he and his men were picking and piling in the old wholesale fashion. ”

“ What the enlightened public wants is not only Flavor, but variety in Flavor. Pomologist William A. Taylor of the United States Bureau of Plant Industry has penned a maxim which dealers cannot ponder too much. "Attractive diversity in appearance and quality stimulates a demand for fruit among consumers." Yet, as another Government expert attests, "there has for many years been a strong tendency in the American [536] fruit trade to urge fruit-growers to reduce the number of varieties in their commercial plantations." The results we see in our markets. ”

“ Many large growers send no fruit to London now. It is by no means uncommon for growers to sell their fruit crops on the trees or bushes by auction or private treaty, or to contract to supply a stipulated quantity of specified fruit, say of currants, raspberries or strawberries, to jam manufacturers. There is a considerable quantity of fruit, such as grapes, peaches, nectarines, grown under glass, and this kind of culture tends to increase. ”

“ The apples for market were brought down in barrels from the orchards, and then the wagon load of apples and children went through still another gate that led to another short lane under more apple-trees, to the fruit-house, where, in the cool, dim cellar that smelled of all deliciousness, the fruit was sorted and boxed or barreled for market. And in the late afternoon, or after supper, if the children were old enough to stay up so late, they were allowed to ride on the loads of fruit to the steamboat landing. ”

“ The first consists of established farmers, who, finding markets within their reach, extend their patches of raspberries, currants, or strawberries to such a degree that they have a surplus to sell. To the extent that such sales are remunerative, they increase the area of fruits, until in many instances they become virtually fruit farmers. More often a few acres are devoted to horticulture, and the rest of the farm is carried on in the old way. ”

“ In the market-place stand the fruitsellers, who sell all kinds of fruit: ripe figs, with their bruised purple flesh, melons, smelling of musk and yellow as topazes, citrons and rose-apples and clusters of white grapes, round red-gold oranges, and oval lemons of green gold. ”

“ Kentish fruit-growers are becoming more particular in picking, grading, packing and storing fruit, as well as in marketing it. A larger quantity of fruit is now carefully stored, and sent to selected markets as it ripens, or when there is an ascertained demand, as it is found that if it is consigned to market direct from the trees there must frequently be forced sales and competition with foreign fruit that is fully matured and in good order. ”

“ I sell apples in the orchard; also retail them. I handle the best apples very carefully, one at a time, and place in crates. Keep the second and third-grade apples at home; feed the culls to hogs. My best market is in the orchard; never tried distant markets. Never dry any. I store apples for winter in a cellar on shelves, one layer of fruit on each shelf—am successful; Ben Davis keeps best. Never tried artificial cold storage. Do not irrigate. Price has been fifty cents per bushel. I employ women, because they handle the fruit with more care than men do; I pay one dollar per day. ”

“ Fruit is, for the most part, displayed on barrows, by the street-dealers in it. Some who supply the better sort of houses—more especially those in the suburbs—carry such things as apples and plums, in clean round wicker-baskets, holding pecks or half-pecks.
The commoner “green” fruits of home produce are bought by the costermonger in the markets. The foreign green fruit, as pine-apples, melons, grapes, chestnuts, coker-nuts, Brazil-nuts, hazel-nuts, and oranges, are purchased by them at the public sales of the brokers, and of the Jews in Duke’s-place. ”

“ There seems to be a good deal of complaint about the care of the railroads, etc., with fruit and perishable products, but, on the other hand, a good deal of local produce is not put up in good shape. The uniformly good packing of western fruit reveals the cause of its popularity on the local markets. Certain kinds of fruit almost glutted the market this season, notably Florida grape fruit, western box apples and peaches. ”

“ The fruit market was full of busy life. Juicy strawberries and early cherries, red radishes, heads of cabbages, bunches of greens, and long stalks of asparagus were offered for sale, with roses and auriculas, balsams and early pinks, in pots and bouquets, and the ruddy peasant lasses behind the stands, the stately burgher women in their big round hats, the daughters of the master workmen with their long floating locks escaping from under richly embroidered caps, the maidservants with neat little baskets on their round arms, afforded a varied and pleasing scene. ”

“ In the interim the day of small things must not be despised. In our climate the Yellow Transparent and the Duchess do not ripen until early September, and I was therefore at home in time to gather and market the little crop from my six hundred trees. The apples were carefully picked, for they do not bear handling well, and the perfect ones were placed in half-bushel boxes and sent to my city grocer. Not one defective apple was packed, for I was determined that the Four Oaks stencil should be as favorably known for fruit as for other products.
The grocer allowed me fifty cents a box. ”

“ Even the train-hands would rebel were they not permitted to tarry long enough to enjoy the one luxury of the place. The delicious berries are supplied by native men and women with wild-looking, swarthy faces, who hand them to the travelers in neat, plain baskets which hold nearly two quarts each. Basket and strawberries together are sold for twenty-five cents. The top layer of the fruit is carefully selected, and most tempting to look upon, the berries being shrewdly "deaconed,"—a fact of which the purchaser becomes aware when he has consumed the first portion. ”

“ Because it is impossible to wholly consume all fruits at the harvesting time, great quantities are canned for later consumption. To retain the highest natural flavor and full fruit sugar value, it is necessary to can fruits and vegetables just as they ripen and immediately after picking. Commercial canning of fruits has reached such a high degree of excellence that the average home manager prefers to buy a reliable brand she knows to be uniform, rather than run the risk of having fruits spoil that she uses her own time and material to “put up.” ”

“ The canning in cities, by individual families, of fruits, often in an over-ripe condition, is as anomalous as would be to-day the making of dairy products in city homes. The preservation of fruit is but one example of articles that could be prepared better and more cheaply in the country than in the city. Miscellaneous articles of every description, as plum-pudding, boned turkey, chicken broth, jelly, croquettes and salad, minced meat, pressed veal, bouillon, calf’s-foot jelly, pure fruit juices, blackberry cordial, and a score of other articles, could be added to the list. ”

“ The quantity of refuse at the metropolitan “green” markets varies with the different descriptions of fruit. Of apples it averages one- [118] twentieth, and of plums and greengages one-fifteenth, of the entire supply. With pears, cherries, gooseberries, and currants, however, the damaged amounts to one-twelfth, while of strawberries and mulberries it reaches as high as one-tenth of the aggregate quantity sent to market. ”

“ Packing and Marketing Apples. H. M. DUNLAP, PRES. ILL. ORCHARD CO., SAVOY, ILLS.
The growing of apples is one problem, the marketing is another. The two are intimately related but entirely different. It is essential in obtaining the best results to first grow good apples for the market. This, like the darkey's receipt for rabbit soup, comes first. The darkey says, "first kotch your rabbit."
Many a grower who understands fairly well how to produce good fruit is lost when it comes to selling it to an advantage to himself. ”

“ The person must be fastidious indeed who could ask for any sweetmeat more delicious than the pears, peaches, cherries, and plums that now fill our markets and groceries, and there can be no doubt that for those who must buy the fruit, and take the labor and risk of canning it, it is far more economical to buy it from the factories or grocers ready canned. Even when one has the privilege of raising one’s own fruit, if it can be sold with reasonable profit we think it questionable if there is anything saved—any real economy—in canning the fruit at home, instead of buying it. ”

“ The first step in marketing is the picking of the fruit. Fruit, as any other product, should be picked at a certain time; and the grower who allows his fruit to remain on the tree or bush too long, as is often done with the apple, until his work is caught up, is the grower who receives unsatisfactory prices for his product. Many farmers bring windfalls and bruised apples mixed with the hand picked ones and expect as much as the grower who carefully picks his apples. The picking utensils are also often a cause of injury. ”

“ The general or wholesale market handles fruit in larger quantities, usually with a smaller margin of profit. A selling agent or commission man is the means of disposing of fruit in such a market, where competition is open to the whole country and sometimes to the world. Only standard well-known varieties find a ready [144] and profitable sale. Great attention is paid to appearance and comparatively little to quality. Fruit shipped to a wholesale market must be packed in a standard package, which is not returned, but goes with the fruit, and must be packed so as to endure rough treatment. ”