Copy

Definition and stakes

Willard Grosvenor Bleyer,  Newspaper Writing and Editing

“ The copy-reader must transform the weak, rambling sentence into a firm, coherent statement with an emphatic beginning. For the trite, colorless word or phrase, he must substitute the fresh, picturesque one. The too figurative flights of exuberant fancy in one young reporter’s copy must be toned down, and the bald, prosaic narrative or description in another’s given life and interest. In short, the copy-reader’s work is constructive as well as critical; it is as important for him to rewrite and rearrange as to cut out and boil down. ”
Source: Gutenberg

Portrait of Honoré de Balzac Honoré de Balzac,  Letters to Madame Hanska, born Countess Rzewuska…

“ As for me, what care bestowed upon it!—but what annoyances! The publisher wanted to summons me to deliver the manuscript more rapidly! I have only worked at it eight months; yet to all the world this delay—put it in comparison with the work—will seem diabolical. You shall have an ordinary copy, in which I want you to read the composition. Do not buy it; wait, I entreat you, for the handy volume I intend for you, besides the grand copy. You know how much I care that you shall read me in a copy that I have chosen. It is a gospel; it is a book to be read at all moments. ”
Source: Gutenberg

Get perspective with Kwize: daily news enlightened by great literature