Sign painter

Definition and stakes

George D. Armstrong,  Cyclopedia of Painting (1908)

“ In order to elevate the art, the sign-painter should be prepared to submit sketches of the inscription as a whole, and of individual letters drawn full size, and a well-selected set of patterns in a book will afford the customer an opportunity of examining the different characters before giving his order, and the sign-painter may be assured that this plan will be by far the most satisfactory one that could be adopted in the interests of all parties concerned.
A word is given in Fig. 83 in the Elizabethan character
Fig.
”
Source: Wikisource

George D. Armstrong,  Cyclopedia of Painting (1908)

“ The test of beauty is fitness, and as the inscription of the name and trade of a storekeeper is not likely to be eclipsed by another inscription close to it, that the very architectural members serve as a separation, or, as it were, a framing, and that therefore no expedient is necessary to protect the words from being confused by the proximity or brilliancy of another inscription, but that simplicity, boldness and clearness are the great conditions to be fulfilled by the sign-painter. ”
Source: Wikisource

George D. Armstrong,  Cyclopedia of Painting (1908)

“ Even in this particular, the work of a first-rate sign-painter is evident, for in inferior work the curve is often begun from the very beginning of the serif of the letter to hide the failure in the horizontality of the line. The painter may in this, as in other departments of work, be assured that it is in the refinement of points such as these where the skilled artisan, possibly only another name for the artist, is distinguished from the common handicraftsman. ”
Source: Wikisource

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